[Ethan]

Not many examples that I could find, this is from way back in 2014… still accurate??

https://theaveragedev.com/generating-a-wordpress-plugin-activation-link-url/

[Steven]

Too complicated, this is simpler:

$path = 'akismet/akismet.php';
$link = wp_nonce_url(admin_url('plugins.php?action=activate&plugin='.$path), 'activate-plugin_'.$path);

source

Generate a Link to Activate a Plugin in WordPress

[Author]

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